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Home » marketing

Articles Tagged with ''marketing''

Content Is King: Get Ready for Best of Success VIII

Chris King
September 19, 2012

I love the fall. The weather is beautiful. Football season begins, and the baseball playoff races are in full swing. It’s also time for Roofing Contractor’s Best of Success Conference, which is my favorite event of the year. 


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GAF is Awarded the Women’s Choice Award for Excellence in Brand Experience

July 16, 2012
WomenCertified announced that GAF has been awarded the Women’s Choice Award for its roofing products.
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OneRoof Energy Names Vice President of Marketing

July 3, 2012
OneRoof Energy names Nick Hofer as vice president of marketing. Reporting to President and CEO David Field, Hofer will oversee all marketing functions as part of the executive team leading OneRoof Energy.
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Garland Engages Customers with Social Media

May 17, 2012

The Garland Company, Inc. recently announced its commitment to interactively connect a world-wide community of building owners, facility managers, contractors, architects, and suppliers.


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Polyglass U.S.A., Inc. Wins Construction Marketing Star Award

December 1, 2011

Polyglass U.S.A., Inc. was recently recognized by the Construction Marketing Association (CMA) annual STAR™ Awards for excellence in marketing. Polyglass U.S.A., Inc. was the recipient of two 2011 SUPERSTAR Awards.


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Sponsored Content is a special paid section where industry companies provide high quality, objective, non-commercial content around topics of interest to the Building Enclosure audience. All Sponsored Content is supplied by the advertising company and any opinions expressed in this article are those of the author and not necessarily reflect the views of Building Enclosure or its parent company, BNP Media. Interested in participating in our Sponsored Content section? Contact your local rep!

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    Pushing the Envelope

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    Designing Low-Slope Roofs for Resilience

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    Drained and Back-Ventilated Rainscreens vs Pressurized-Equalized Rainscreens

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April 9, 2026

Strategies for High-Performance Below-Grade Waterproofing

Credits: 1 AIA LU/HSW ; 1 IIBEC CEH; 0.1 IACET CEU

On-Demand Designing a high-performance building enclosure requires more than just surface-level protection; it demands a rigorous, performance-based mastery of below-grade water and gas mitigation. This discussion will provide an expert-level analysis of below-grade waterproofing within the comprehensive framework of the high-performance building enclosure.

April 28, 2026

Roof Design Considerations That Prevent Installation Failures and Change Orders

Credit: 1 AIA LU/HSW; 1 IIBEC CEH; 0.1 ICC CEU

On-Demand This course provides visual examples of actual field conditions. Some good, some not so good; along with design suggestions that can cut installation costs and reduce construction change orders. Upon completion of this course, you will have a better understanding of the requirements the roofing contractor must meet to provide the specified roofing system warranty, and long-term value to the owner.

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Plaster and Drywall Assemblies Manual

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