The Garland Company, Inc. recently announced its commitment to interactively connect a world-wide community of building owners, facility managers, contractors, architects, and suppliers with its family of Garland employee owners through the use of social media.

GarTalk ( is an interactive blog where Garland experts post technically robust content about commercial roofing, exterior waterproofing, and other construction-related topics. Customers are invited to register online to join the conversations by posting their own comments and questions. Garland intends to develop the blog into a comprehensive central repository of technical knowledge to help educate and inform individuals seeking best practice methodologies for waterproofing the exterior building envelope. Visitors can subscribe to topic-specific feeds to keep abreast of areas of special interest such as sustainable design or metal roofing.

Garland Facebook ( offers a transparent window into the people and culture that make Garland unique. Posts include links to trade articles of special interest to facility managers, architects, and commercial building owners; photos and descriptions of completed projects; news on recent product and service introductions; and updates on trade shows, contests, and other events involving Garland and its extended family of employee-owners.

Garland president Dave Sokol explains, “By creating a positive online presence, Garland social media provide a platform for developing recognition and awareness of the Garland brand worldwide. Tools such as GarTalk also provide a convenient business communication platform to help our sales force throughout the U.S., Canada, and the U.K. build and sustain effective relationships in a changing world.”

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