Nichiha USA, the Georgia-based manufacturer of building materials solutions, will attend the 2024 International Builders' Show, Feb. 27-29, in Las Vegas, and plans to reveal offerings for what the company says are countless design options.

In a news release, Nichiha said it plans to highlight its particular value for residential and multifamily projects of all sizes at the IBS. The company has positioned its family of products to allow designers and builders to achieve minimalist, contemporary, and traditional looks of all kinds.

The brand's ability to offer architects, roofing and siding installers, and home builders several avenues for expression and design can be seen in the 2024 booth offerings. New variants of the brand's most popular products will be displayed at booth C7507 for IBS 2024 attendees.

"This year, we're building on the success of our 'A-ha Moments' campaign, celebrating the moments when architects, designers, and builders realize that Nichiha has the solution they've been looking for," said Kenny Collins, director of residential sales.

"We're also debuting new product colors, celebrating the innovative solutions we offer, and demonstrating the unmatched value offered by our architectural wall panel lineup," Collins added.

Among the Nichiha innovations to be featured:

To cater to design and market trends, the company will debut new color options for its popular VintageWood AWP in Poplar and Blackwood shades.

The show will launch the new ConcreteBoard, a cladding option that closely resembles concrete but leaves the weight behind, offering new design possibilities.

White Smoke will also debut at the show as a new shade of Nichiha's VintageBrick, offering a clean, traditional masonry look without requiring specialized installers.

Though each product offers a distinct look, all are installed similarly with Nichiha's Ultimate Clip System.

Thanks to a partnership with Cavco Builders, IBS attendees will also notice Nichiha's VintageWood and Latura V-Groove cladding on a modular home in the Pro Builder Show Village. The company says the “performance matches the looks.”

All Nichiha architectural wall panels incorporate a built-in rainscreen system for building protection against climate and traffic challenges.

Nichiha's IBS booth will also showcase the brand's Premium Plank Siding lineup, including primed Savannah Smooth, which offers the craftsman look of lap siding and striking shadow lines. Sierra Premium Shake, offered in pre-primed and pre-finished colors, closely mimics the aesthetics of cedar shake siding but without the associated maintenance. Additionally, on display are NichiProducts, which will be shown in board-and-batten style to highlight its adaptability for trendy and traditional looks.

Nichiha experts will be on hand for questions and consultations.

For more information, visit nichiha.com.