NELSON Worldwide, an award-winning architecture, design and strategy firm, announced the addition of Allan Taylor as National Practice Leader, Asset Strategy. Taylor will leverage his 10-plus years of professional experience to drive nationwide growth for NELSON’s Asset Strategy practice.  

“Allan’s impressive, successful history in strengthening teams and driving business development is what made him the ideal candidate to lead NELSON’s national Asset Strategy practice,” said John “Ozzie” Nelson, Jr. “We are confident in his ability to understand NELSON’s goals and effectuate positive growth, not only for the firm but for the clients we serve.”

As National Practice Leader of Asset Strategy, Taylor will analyze the go-to-market processes for NELSON to expand its business in target regions across the United States, synthesizing the best and most effective practices into playbooks which will be deployed across the national practice. Taylor will focus on evangelizing NELSON’s advanced suite of technology designed to help asset owners market and sell their spaces faster, while leading business development to grow the practice’s client base.

Taylor carries with him over a decade of sales and business development experience from prior leadership roles across multiple industries, particularly startups. He has built several teams from ground-up, implementing self-created trainings and playbooks on effective organizational processes and communications. In his new role at NELSON, Taylor will leverage this range of expertise to be a successful leader and drive revenue for the firm’s overall success.

“I look forward to working alongside and strengthening my new team, as well as being introduced to an exciting client roster,” said Taylor. “The national practice leader is very much a team captain, so I understand that my results are highly dependent on the performance of my team and our understanding of our clients’ visions. Given NELSON’s outstanding reputation, I am grateful to play a role in some of the most noteworthy and innovative projects being built across the country.”

Taylor will harness the tremendous opportunity, given the current state of the market, to align NELSON with clients and provide value by improving the economics of their office buildings, which he plans to achieve by working closely with stakeholders to develop innovative and cost-effective solutions that meet the unique needs of each client. Taylor promises to lead a persistent, strategic pursuit in order to find the best-fit leads for NELSON’s services.