Discussing strategies and solutions for recovering from a tough economy, the 2010 International Roofing Expo will present a Power Panel on Monday, Feb. 22, 2010, featuring the industry’s leading roofing contractors of all sizes and specialties. The Power Panel will be held at 9:45 a.m. to 10:45 a.m. in the La Nouvelle Orleans Ballroom at the Morial Convention Center immediately prior to the opening of the show.

DALLAS - Discussing strategies and solutions for recovering from a tough economy, the 2010 International Roofing Expo will present a Power Panel on Monday, Feb. 22, 2010, featuring the industry’s leading roofing contractors of all sizes and specialties. The Power Panel will be held at 9:45 a.m. to 10:45 a.m. in the La Nouvelle Orleans Ballroom at the Morial Convention Center immediately prior to the opening of the show.

“The Power Panel is just one example of the International Roofing Expo’s commitment to offering valuable learning opportunities to help attendees sustain and grow their businesses,” said Donna Bellantone, Director of the Expo. “Attendees will really enjoy this fast-paced, interactive session featuring real solutions for tackling tough issues facing roofing contractors.”

Moderator Tom Swartz, Owner of J. J. Swartz Co., will lead the panel as they discuss the state of the roofing industry in today’s tough economy, selling emerging roofing technologies, economic trends, issues facing the roofing industry, future growth, hurdles to overcome, sales and marketing strategies, and more.

The distinguished group of experts making up the panel includes:

- Rob Kornahrens, Founder & CEO, Advanced Roofing

- Jamie McAdam, President, F.J. Dahill, Co. Inc.

- Alex Hernandez, Vice President, Clark Roofing

- Lisa Sprick, President, Sprick Roofing

- Nelson Braddy, General Partner, King of Texas Roofing Company, LP.

“This select group of contractors has great insight to the issues facing the industry. This will be a very informative and interesting discussion,” said Bill Good, Executive Vice President of NRCA, the show’s official sponsor. “I encourage all of our members to register for this great panel discussion.”

To stimulate the discussion and get ‘real’ questions answered, participants will have the opportunity to submit questions while registering to attend the show, as well as during the discussion. In addition to the Power Panel, the Expo will include an educational conference featuring an array of 43 sessions addressing a myriad of up-to-date industry issues with eight tracks designed especially for contractors, owners, CEOs, general managers, building owners, facility managers, foremen, superintendents, architects, engineers, consultants, estimators, salesmen, manufacturers and suppliers.

The Power Panel is included free of charge in all registration packages. Registration is required and can be completed online atwww.TheRoofingExpo.com.

The 2010 International Roofing Expo will be held Feb. 22-24, in the D&E Halls at the Morial Convention Center in New Orleans, La. To register for the show, visitwww.TheRoofingExpo.com. For more information, contact Show Management at 972-536-6415 or 800-684-5761, or visitInfo@TheRoofingExpo.