LATICRETE to Showcase Leading Color Possibilities at Coverings 2024
LATICRETE, a leading manufacturer of globally proven construction solutions for the building industry, will debut their new color-coordinated profiles and trims while also providing insight and perspective on the state of the tile and stone market, finishes, and more as an exhibitor at Coverings 2024 (April 22-25 at the Georgia World Congress Center in Atlanta, GA), the industry’s largest annual conference in North America.
At Booth 7758 in Hall C, attendees can see LATICRETE® products in action each day of the show and interact with the brand’s installation experts. For the first time, all 40 of the brand’s color profiles and trims will be on display alongside their coordinated grout and sealant colors, which serves as a visual testament to the boundless design options LATICRETE offers for projects with consistent, cohesive aesthetic demands. The array of complimentary hues builds upon the brand’s unique ability to offer custom colors with the ANYCOLOR™ program for the majority of their product roster.