RCMA Hosts Third International Roof Coatings Conference
The Roof Coatings Manufacturers Association (RCMA) hosted its third biennial International Roof Coatings Conference (IRCC) at the Sonesta Hotel in Philadelphia on July 18-21, 2016. In partnership with 11 industry organizations, the conference offered educational news and updates to a variety of professionals involved in the roofing and building sciences industries. With a record turnout of attendees, RCMA will continue to host the IRCC biennially, with the next conference taking place in 2018.
This year’s IRCC was attended by over 170 industry representatives, resulting in an over 40 percent growth in attendance compared to 2014. Over 20 speakers delivered presentations on a range of topics such as industry developments, emerging technologies, sustainability, and economics. Speakers also shared research papers with meeting attendees and participated in dialogues about the future of the roof coatings industry. The IRCC concluded with a joint keynote presentation on industry innovation by Robért Hinojosa, President of RCI, Inc. and Paul Bromfield, Chief Marketing Officer of GAF.