Shive-Hattery, a national architecture and engineering firm, announced the completion of the rebranding of Design Organization (DO) of Valparaiso, Ind. and Chicago, Ill. under the Shive-Hattery brand umbrella. DO is an architecture and interior design firm it purchased in 2012. At that time an acquisition announcement was made and a temporary DO logo incorporating the name Shive-Hattery was created to leverage DO brand recognition in northwest Indiana and Chicago.
For more than three years, DO has been introducing clients to the Shive-Hattery name so an effective brand transition could occur without client and community concerns about changes in staff, service philosophy and local commitment. A unified brand will eliminate client confusion and strengthen joint marketing efforts with all Shive-Hattery offices.